‘Big Bang Marketing Book’ carries the transcripts from the talks of eminent electronic World Marketing Summit (eWMS) speakers. The annual summit is translated into a unique book and also aims to create relevant skills for the global labor market and to help citizens of a globalized and interconnected world understand how a better world can be created through marketing. All citizens of the world can take advantage of the content transmitted by the electronic World Marketing Summit.
Gabriele Carboni is one of the contributors to Big Bang Marketing 2021.